As you already know influencer marketing is now a thing as more and more Nigerian influencers emerge with large followings. We can assure that these followings are genuine because 31.60 million Nigerians used social media as at January 2023. In this article, we will consider ten Nigerian influencers from different niches changing the game of marketing for brands.
Meet These 10 Nigerian Influencers
1. Miss Techy
Miss Techy is a well-known figure in the Nigerian technology world and a micro influencer. She has a large audience due to her exceptional skills and knowledge in the tech industry. Her knowledge and experience have enabled her to assist numerous brands in effectively connecting with their target audience. Miss Techy’s dedication and commitment to creating high-quality video content for popular social media platforms like Instagram and TikTok has been critical to her success. She has 121,000 followers and 44,700 followers on both platforms respectively.
2. Simply Tacha
Simply Tacha is public personality who first gained fame as a former housemate on the popular reality TV show, BBN. Since then, she has made a name for herself in the business niche as a content creator. She has helped numerous brands, ranging from waist trainers to house blenders, reach their target audience by generating unique and engaging content. Her remarkable ability to connect with her followers has earned her the title of a macro influencer. She has 1.5 million followers and 3.6 million followers on TikTok and Instagram respectively.
3. Bisola Aiyeola
Bisola is a multi-talented individual with a thriving career in the entertainment industry. Her notable achievements as a singer, actor, and media personality have earned her a prominent place in the public eye. She has become a well-known celebrity influencer. With her extensive reach and influence, Bisola has a following of 3.5 million on her Instagram account, which she utilizes to promote brands and their products.
Although Bisola does not have a specific niche, she has the versatility to fit into various categories as an influencer. She has the potential to be a healthy foods influencer, sharing insights on nutritious meals, healthy eating habits, and wellness practices. Additionally, she could also serve as a beauty influencer, providing tips and advice on skincare and makeup products. As a fashion influencer, she could exhibit her sense of style and fashion choices, offering inspiration and recommendations to her followers. Lastly, as a lifestyle influencer, she could showcase her daily routines, hobbies, and interests.
4. Gilmore
Gilmore is a skit maker on Instagram and TikTok, where he has a following of 205,000 and 749,800 followers respectively. He has established himself as a go-to figure for creating relatable and entertaining content that resonates with his audience. His user-generated skits have not only garnered him a large fan base but also helped various brands to effectively reach their target audience through influencer marketing.
5. Kagantech
Kegantech, a tech creator who has gained popularity on both TikTok and Instagram, has amassed a following of 380,300 and 117,000 followers on the respective social media platforms. With a focus on technology, Kegantech utilizes these platforms to share informative and engaging content with his followers. Through his unique and creative approach, Kegantech has garnered his loyal fanbase and continues to educate them on the latest in the world tech. He has also helped several tech industries reach their target audience.
6. Kie Kie
Oluwabukunmi, who also goes by the moniker Kie Kie, has garnered a considerable amount of attention on social media platforms. She has a charismatic personality as an actor, TV presenter, and a skit maker within the beauty and fashion niche. Oluwabukunmi has managed to amass an impressive two million followers on Instagram and 1.5 million followers on TikTok. She showcases her ability to engage and captivate her audience in a professional way.
7. Tayo Aina
Tayo Aina is a creative individual who produces video content as an independent YouTuber, Filmmaker, and Storyteller. He dedicates his time to creating content that highlights the beauty of Africa and the inspiring stories of African businesses and brands.
Over the years, Tayo Aina has demonstrated his expertise in video content creation, leveraging the power of YouTube to build a dedicated fanbase. His content has garnered numerous awards, and he has earned a reputation as a top blogger in his field. He has amassed an impressive following of over 562,000 subscribers on YouTube. Through his captivating videos, Tayo Aina has helped numerous travel and real estate brands to connect with their target audiences effectively.
8. Simi Sanya
Simi is a talented individual who has managed to excel in various fields of interest. She takes on the role of an event host and master of ceremonies, captivating audiences with her charming presence. However, that is not all that defines her. She also dabbles in the world of beauty and fashion. Through her Instagram and TikTok accounts, she has shared a plethora of content that has been met with much admiration from her loyal fanbase. She has a following of 109,000 on Instagram and 49,900 on TikTok. With Simi’s content creation skills, she has helped brands reach their target audience.
9. Enioluwa
Enioluwa has made a name for himself as an award-winning content creator, with a large and growing following on social media. He initially gained popularity on TikTok, where he now has 1.6 million followers, and has since expanded his reach to Instagram, where his followers have now reached a staggering 970,000. Enioluwa’s area of expertise is in the entertainment and beauty niche;
Enioluwa has worked with numerous brands, helping them to reach their target audience by creating compelling promotional content. Enioluwa’s content creation skills have proven to be invaluable to these brands. They have been able to leverage his large and engaged audience to generate more visibility and awareness for their products and services.
10. Vivian Okezie
Vivian Okezie is an influencer in the lifestyle, travel, and beauty sphere. With her active presence on both Instagram and YouTube, Vivian has built a reputation as a creator who consistently delivers engaging content to her loyal followers. Her expertise in influencer marketing has enabled her to help numerous brands effectively reach their target audience and increase their visibility. As a mid-tier influencer, Vivian currently boasts an impressive 55,400 followers on Instagram and 71,500 subscribers on YouTube.
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