Podcast Marketing

Why your brand should consider Podcast Marketing in 2023

The popularity of podcasts has been increasing globally, it is also a trend in Nigeria. Podcasting is a form of digital media that consists of audio or video content distributed via the internet as a series of episodes. Podcasts are typically delivered in a serial format. It can be subscribed…

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ChatGPT

African Creators, ChatGPT is here to make your life easier. This is why:

For creators, the ongoing development of AI has been a very unsettling issue because many believe they may soon be replaced. ChatGPT is the most recent technology that has caused anxiety in the hearts of creators, especially writers like me. The ChatGTP ChatGPT is a conversational language model that can…

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CPG Influencer Marketing

3 Techniques for Influencer Marketing in the CPG Sector

Many brands do not understand how to use CPG influencer marketing. However, it is a sector that is increasingly in need of more reach and sales, which influencers can provide. Creator partners offer a valuable platform for brands to make a memorable, impactful narrative, resulting in more meaningful engagement among…

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Strategies for Influencers in 2023

5 Compulsory Strategies for Influencers in 2023

In 2022, the influencer marketing industry was worth $16.4 billion. The global influencer marketing platform market will be worth $84.89 billion by 2028. As a result, it should come as no surprise that marketers will collectively spend more than $4.5 billion on influencers by 2023. This is leaving a proper…

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Influencer marketing 2.0

Influencer 2.0: Better influencer marketing strategies

Influencer marketing used to be about using well-known people or top influencers to push a product or concept to their already-established following. This was influencer marketing 1.0 and time has changed. There has been a huge change in influencer marketing in this new era. Content creators now serve as influencers.…

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influencer marketing

Best Influencer Marketing Agencies in Nigeria 2023

As content marketing takes its place as the best form of cost effective marketing, Influencer marketing has proven to be a major part of content marketing. Businesses now sell to their target audience with content marketing via influencers. In our article, we will look at the basics as well as…

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Instagram polls and Creator portfolio

Instagram’s Newest features: Creator Portfolio + DM Polls

On its Creator Marketplace, Instagram has added a new function to assist creators in connecting with brands. In order to stand out for brand deals, creators may showcase to brands what makes them special as a creator using the Creator Portfolio. With Instagram Creator Portfolio You can: +Add text to…

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How Influencers should be paid

Pay Influencers using any of these 5 Payment Systems

How should influencers be paid? Prior to the introduction of smaller fan-based influencers, marketers primarily used Macro and Mega influencers (celebrities) who ask for $1 million per post like Kylie Jenner. This has resulted in many marketers expanding their network of influencer partners to include more affordable micro- and nano-influencers.…

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5 Bestfriend Tools for Creators

5 Bestfriend Tools for Creators

In this world where AI has come to ease all our activities, these are 5 amazing tools for creators. 5 tools that will help creators produce the best video content 1. CapCut CapCut (previously known as ViaMaker) is an all-in-one editing app created by the TikTok and ByteDance creators. Its…

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5 other ways to make money as a creator

5 OTHER WAYS TO MAKE MONEY AS A CONTENT CREATORS

Other than Influencer marketing, there are other ways creators can make money from their already built audience. Even more opportunities will come in 2023. Here are 5 ways creators can make more money from their already built audience Sell online courses Creators can sell their knowledge to their audience. They…

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