Nigerian Influencers

10 Game-Changing Nigerian Influencers You Need to Know

As you already know influencer marketing is now a thing as more and more Nigerian influencers emerge with large followings. We can assure that these followings are genuine because 31.60 million Nigerians used social media as at January 2023. In this article, we will consider ten Nigerian influencers from different…

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Affiliate Marketing or Creator Partnership

“Affiliate Marketing vs Creator Partnership” Which is the best for your business?

There are numerous marketing strategies available in the field of digital marketing for various commercial objectives. For companies trying to make money, creator partnerships and affiliate marketing are two common choices. While affiliate marketing is a possible payment source for creator partnerships, businesses should be aware of the key distinctions…

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Working with brands as an influencer

The Dos and Don’ts of Working with Brands as an Influencer

Influencer marketing has become an essential component of digital marketing strategies, and it has transformed the way brands advertise and promote their products. Influencers have the power to reach out to their audience in a more personal and relatable manner, making it easier for brands to establish a connection with…

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Influencer Marketing

10 Must-Ask Questions to Ensure Successful Influencer Partnerships

Influencer marketing has become an essential component of many marketing strategies. It is a powerful way to reach a target audience through social media platforms and build brand awareness. By partnering with influencers, brands can leverage their reach and credibility to promote their products or services. But not all influencers…

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Maintaining authenticity as an influencer

How To Maintain Authenticity As An Influencer

The influencer marketing industry is growing and the issue of authenticity has come to the forefront. Maintaining authenticity as an influencer can be challenging, particularly when it comes to sponsored content. It can be tempting to accept every sponsorship offer that comes your way, but doing so can damage your…

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finding the right influencer

How to find and partner with the right influencer

Finding the right influencer to partner with can be a game changer for your brand in this new era. Influencer marketing has become one of the most effective ways to reach new customers and promote your products or services. However, with so many influencers to choose from, it can be…

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ChatGPT

African Creators, ChatGPT is here to make your life easier. This is why:

For creators, the ongoing development of AI has been a very unsettling issue because many believe they may soon be replaced. ChatGPT is the most recent technology that has caused anxiety in the hearts of creators, especially writers like me. The ChatGTP ChatGPT is a conversational language model that can…

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CPG Influencer Marketing

3 Techniques for Influencer Marketing in the CPG Sector

Many brands do not understand how to use CPG influencer marketing. However, it is a sector that is increasingly in need of more reach and sales, which influencers can provide. Creator partners offer a valuable platform for brands to make a memorable, impactful narrative, resulting in more meaningful engagement among…

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Strategies for Influencers in 2023

5 Compulsory Strategies for Influencers in 2023

In 2022, the influencer marketing industry was worth $16.4 billion. The global influencer marketing platform market will be worth $84.89 billion by 2028. As a result, it should come as no surprise that marketers will collectively spend more than $4.5 billion on influencers by 2023. This is leaving a proper…

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influencer marketing

Best Influencer Marketing Agencies in Nigeria 2023

As content marketing takes its place as the best form of cost effective marketing, Influencer marketing has proven to be a major part of content marketing. Businesses now sell to their target audience with content marketing via influencers. In our article, we will look at the basics as well as…

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