how to run an authentic influencer marketing campaign

2 Rules To Run An Authentic Influencer Marketing Campaign

Influencer marketing has become popular as companies seek new ways to reach customers who have begun blocking ads. Influencer marketing is a form of paid advertising in which brands partner with social media "influencers" to drive awareness, engagement and sales. Getting your desired audience follow your brand through your content…

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how to grow your social media accounts without buying followers

8 Simple Tactics to grow your followers and engagements organically without Buying them!

You cannot make money as a content creator until you have built an audience that you can monetize through brand influence and other means. Buying followers will not help you because the more followers you buy, the more dormant assets that will not serve their purpose. The best time to…

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FIVE REASONS WHY BRANDS ARE INVESTING IN INFLUENCER MARKETING 2022

5 reasons why more brands are investing heavily in Influencer marketing and why you shouldn’t be left out.

The influencer marketing industry is expected to be worth more than $16.4 billion by 2022. This represents an 18.8% annual increase from the $13.8 billion it was valued at, in 2021. In just six years, the industry's net worth has about tenfold increased from $1.7 billion in 2016.  Because brands…

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6 Easy Steps to Finding Your Niche as a Content Creator

6 Easy Steps to Finding Your Niche as a Content Creator

A niche is simply another word for the main topic around which all of your content will be created, as well as the primary audience you will target. It is a distinct group of people with distinct needs whom your content will serve. Finding a niche is the process of…

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types of influencers- an influencer unboxing a new product.

4 Types of Influencers you should be talking to after your brand launch.

Influencers are a crucial factor in digital businesses because they are the bridge between brands and consumers. Some of the ways to group influencers can be by; their audience size, the platform on which they are active (such as Instagram or Twitter), the niche of products or services that they…

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8 ways to trend and grow with tiktok's algorithm

8 Ways To Trend With Tiktok’s Algorithm

Tiktok has been announced as the fastest-growing social media platform. As a content creator, it is very wise to take advantage of this platform to grow your audience and make money from it. The algorithm helps to create interesting short video content and share it with users. How to Grow…

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TikTok, The new BIG MAN. TikTok is the fastest growing social media platform

The new BIG MAN

For a long time, Facebook has dominated as the king of social media platforms; no one expected such a small man to dethrone him as quickly as he is doing. Yes, Facebook still has the most users, but TikTok is expected to overtake it shortly.  Tiktok, The New Big Man…

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How to measure the performance and metrics of your influencer marketing campaign to calculate your ROI

How to measure your Influencer marketing campaign ROI

Want to know how to measure your influencer marketing campaign ROI? you need a solid understanding of what goals you want to achieve. An influencer marketing campaign should have a clear goal that is ideally specific and measurable. To start, you need to know what you want to achieve before…

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Influencer marketing, consumers, Instagram influencers

How Do Consumers Feel About Influencer Marketing?

Influencer marketing has become one of the most effective means of digitally marketing products in this social media era. Personalities who have large followings and subject matter authority on social media get enlisted by brands to become advocates of their products. When done properly, Influencer marketing can effectively sky-rocket revenue.…

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Hiring the right influencer for your marketing campaign. Instagram marketing campaign

Hiring The Right Influencers For Your Marketing Campaign.

Since Influencer marketing has become one of the most effective marketing strategies on social media, Brands just beginning to implement it might find it overwhelming. Hiring the right influencers for your marketing campaign can be sort of a challenge. Knowing how to find the right people for your marketing campaign…

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We all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities that will pop up in any particular month.