Christmas

7 Content Ideas for the Christmas and New Year Holidays for Content Creators

The festive season is fast approaching, and if you're a content creator, you're in for a treat. Christmas and New Year's offer a unique opportunity to connect with your audience on a deeper, more personal level. It's a time to spread cheer and goodwill through your content. Whether you're a…

Read More
Influencer Marketing in 2024

Influencer Marketing in 2024: Same or Improved?

In the vast and ever-evolving realm of digital marketing, few strategies have captured the imagination of brands quite like influencer marketing. This marketing strategy leverages social media influencers to promote products. The Influence of Influence In 2024, influencer marketing poises for even greater heights. According to forecasts, spending in this…

Read More
Influencer Marketing

Influencer Marketing Tips for the Holidays: Your Guide to a Profitable Festive Season

The holidays are the most incredible time of the year, and for brands, it's a time of immense opportunity. In today's digital age, where online holiday sales are predicted to break the $1.19 trillion mark globally, using influencer marketing during the festive season has become more important than ever. According…

Read More
Content Reach

7 Strategies to Expand Your Content Reach in 90 Days

As a content creator boasting a substantial following, regardless of whether you identify as a micro creator with a niche audience or a mega creator with a massive fan base, your endless goal is to expand your reach and captivate a wider audience. This expansion not only enhances your visibility…

Read More
Influencer Marketing

15 Must-Ask Questions for Successful Influencer Collaborations

With social media influencers wielding significant influence over consumer choices, it's no surprise that influencer marketing has become a cornerstone of modern advertising strategies. However, the success of such collaborations depends on careful planning, selection, and alignment between brands and influencers. To ensure fruitful partnerships and successful campaigns, brands must…

Read More
Language Demography

Why Language Demography Matters in Content Creation

In the constantly changing realm of social media, creators and influencers continually strive to discover novel methods for engaging with their audiences. One often overlooked yet potent tool in their arsenal is language demography. Understanding the linguistic nuances, terms, and slang that resonate with their target demographics can boost engagement…

Read More
Automobile Influencer Marketing

10 Campaign Ideas for Automobile Influencer Marketing in Nigeria

Nigeria’s population exceeding 220 million provides a substantial market for the automobile industry, marked by a diverse consumer base with varying income levels and preferences. The Nigerian automotive market encompasses various players, including international car manufacturers, local assemblers, and used car dealerships. Within this context, influencer marketing emerges as a…

Read More
9 Social Media Platforms Paying Nigerian Creators in 2023

9 Social Media Platforms Paying Nigerian Creators in 2023

With the rise of social media platforms and online streaming services, content creators have found various avenues to monetize their talents and passions. Nigeria and its burgeoning tech-savvy youths have seen a significant rise in content creators looking to earn a living through their work. While the landscape of content…

Read More
How To Use Micro-Influencers in Nigeria Effectively

How To Use Micro-Influencers in Nigeria Effectively

In the dynamic world of influencer marketing, the rise of micro-influencers has been a game-changer. Individuals like these, often possessing a modest yet highly engaged following, can have a huge influence on brand awareness and engagement. In Nigeria, a country known for its diverse and vibrant social media landscape, harnessing…

Read More
B2B Influencer Marketing

Is Influencer Marketing Effective for B2B in Nigeria?

Recently, influencer marketing has become an extremely popular tactic for businesses wishing to expand their visibility and certify their legitimacy within both B2C and B2B sectors. Known to be a powerful asset in B2C communication, its potency in the B2B realm, even in Nigeria, has been rising into higher prominence…

Read More

About Author

We all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities that will pop up in any particular month.